CHEN, Shuyi; LI, Jiatang; BU, Pengyue. Empowering Smallholder Farmers in Jinchuan County: Personalized Marketing Through Rural E-Commerce Platforms. Highlights in Business, Economics and Management, [S. l.], v. 68, p. 174–183, 2026. DOI: 10.54097/y9jb8c54. Disponível em: https://hbem.net/index.php/ojs/article/view/56. Acesso em: 19 aug. 2026.