Impact of the Digital Economy on Cultural -Tourism Integration
DOI:
https://doi.org/10.54097/bs9xy091Keywords:
Digital Economy; Cultural-Tourism Integration; Influence Mechanism; Spatial Spillover Effect.Abstract
In recent years, the digital economy has become a key force driving the in-depth integration of culture and tourism, but existing studies still lack sufficient empirical discussion on its impact mechanism. Using panel data from 31 Chinese provinces from 2012 to 2023 as samples, this study measured the level of cultural-tourism integration using a coupling coordination degree model and empirically tested the impact of the digital economy on cultural-tourism integration with multiple econometric models.The results show that: (1) The digital economy has a significant positive effect on cultural-tourism integration, which remains reliable, and digital infrastructure plays the strongest driving role; (2) The digital economy exerts an indirect influence through industrial structure optimization and technological innovation; (3) Its impact has a single threshold effect, and the promoting effect significantly enhances after crossing the threshold values; (4) The digital economy has a spatial spillover effect on cultural-tourism integration.
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